ABOUT
Board of Directors & Staff
The Wisconsin Economic Development Association (WEDA), founded in 1975, is a statewide non-profit organization dedicated to expanding Wisconsin’s economy. Driven by the needs of our 450-plus members, we represent the economic development interests of both the private and public sectors through leadership on statewide initiatives to advance economic development in Wisconsin.
Through advocacy, networking, and education, we provide members with the resources and tools to strengthen their skills in economic development, help achieve their professional goals, and promote economic growth in communities throughout the state.
Executive Committee Officers

Jenny Kuderer-Radcliffe
WEDA Board Chair
Dairyland Power Cooperative, La Crosse

Melissa Hunt
President and CEO
WEDA, Madison

Melissa Hunt
WEDA Board Past Chair
Ayres Associates, Madison

Liz Wendt
Member at Large
WEDC, Wausau

Rebecca Deschane
Chair Elect
New North, Green Bay

Kathryn Berger
Secretary / Treasurer
Board of Directors

Pam Christenson
Madison Gas and Electric
Madison

Angie
Close
Langlade County
Antigo

Mark
Lee
Driftless Development Inc.
Prairie du Chien

Haley
Makela
Ashland Area Development Corp.
Ashland

Coleman Peiffer
Alliant Energy
Madison

Dean Prestegaard
DMP Development Analytics
Madison

Keri
Schreiner
City of River Falls
River Falls

Dale
Shaver
Waukesha County
Waukesha

Rachel
Smith
US Bank
Fond du Lac

Willie
Smith
Northwest Side CDC
Milwaukee

Charlie
Walker
Chippewa County Economic Development Corporation
Chippewa Falls

Lance
Walter
WBD Inc.
Madison

Jess
Wildes
Innovative Public Advisors
West Bend
Board Ex-Officio Members
Mike Ward
Wisconsin Economic Development Corporation
Madison
Bon Wikenheiser
Special Counsel to the CEO
UW Institute for Business & Entrepreneurship
Madison
Lee Sensenbrenner
Wisconsin Department of Workforce Development
Madison
Staff
Melissa Hunt
President and CEO
Michael Welsh
Vice President of Legislative Affairs and Communications
Kathy Davies
Conference Planner
Liza Rosenthal
Membership & Events Manager